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arc Experience
Website Mood Board
This mood board helps us to establish the aesthetic feel of your new website. Nothing on this board is set in stone, and any elements may be adjusted to your preferences. If you have feedback, please leave a comment by using the module in the bottom right corner of your screen.
Project Goals
What are you trying to achieve through your website?
Goal #1
Diversify client base
Goal #2
Gain more fee-based clients
Goal #3
Gain more grant-based clients
Goal #4
Increase client satisfaction
arc Experience Logo
Displayed below is your current logo as provided. Should you require that A La Kart Marketing design a new logo for you, please let us know immediately.
Guiding Characteristics
What words best describe your company's personality? How do you want potential clients to feel about you?
TRANSFORMATIVE
EMPOWERING
COMMUNITY-BASED
PLAYFUL
ENGAGING
INCLUSIVE
EXPLORATORY
COLLABORATIVE
QUALIFIED
Website Colors
Below is the proposed color palette for your website. If you have feedback or suggestions about the colors, please leave a comment.
#425ba6
Dark Blue
#4cabe8
Light Blue
#ffcd59
Yellow
#4e515c
Gray
#000000
Black
#ffffff
White
Website Typography
Below are proposed font families and combinations for your website's headings and body copy/text.
The left column displays the alphabet in each font, and the right column shows an example of the fonts in some of the color options proposed above. If you have feedback or suggestions about the fonts, please leave a comment.
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
Zilla Slab
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
Poppins
ABOUT US
arc is an award-winning, nationally recognized after school program and experiential education provider. We bridge the opportunity gap by creating transformational learning opportunities that empower youth to realize their full potential. We work with over 9,000 students on a daily basis.
Website Design Anatomy
Below are some examples of website design components such as iconography and a call-to-action. Examples include the font options and color options from the Website Typography and Website Colors sections above. If you have feedback or suggestions about the look of these elements, please leave a comment.
Develop your students as leaders
We create transformational learning opportunities that empower youth to
realize their full potential.
Patterns & Textures for Inspiration
These items may not necessarily be incorporated into your new website. They merely serve as inspiration and fodder for brainstorming, and to get a feel for the imagery desired. If you have feedback or suggestions about the images, please leave a comment.